Bell&Ross: BR 03-92 Grey Lum

Bell&Ross launched its LUM line in 2017 with the BR03‐92 HOROLUM line. The brand has since unveiled other new models in the same category including the BR03‐94 HOROLUM and BR03‐92 NIGHTLUM and, more recently, the BR03‐92 FULL LUM. The suffix “LUM” in their name means “lumière” (light) and refers to one of the fundamental qualities of Bell&Ross watches, which are celebrated for their unfaltering legibility.

These models, with micro‐blasted steel or matte ceramic cases, have exceptional display qualities thanks to the application of SuperLumiNova C3. SuperLumiNova C3 does not deteriorate over time, has no clear toxic effects linked to radioactivity and maintains a constant daytime colour. Even better, the brightness charge and discharge cycles are endless and never alter the efficacy of the timepiece. Extremely powerful, SuperLumiNova C3 recharges quickly in terms of photoluminescence and has exceptional light intensity qualities. Even more impressive is the time it takes for light to return to the hands, indices and numerals – significantly faster than other types of SuperLumiNova widely used on the market and offering unrivalled photoluminescence.

The latest addition to the LUM collection, the BR03‐92 GREY LUM, boasts optimal legibility thanks to the SuperLumiNova C3 treatment which makes it legible both day and night. The design of its dial is uncompromising with its anthracite grey colour and sunray pattern, the colour of the hands (hours, minutes) and the large decal numerals (3, 6, 9, 12) and indices echoing the lights found on runways.

Designed according to the principles of industrial aesthetics, the BR03‐92 GREY LUM is designed on a 42mm steel square case, which is instantly evocative of aeronautical and aviation instrument panels. Inside, the automatic calibre BR‐CAL.302 provides all the precision and robustness associated with this line.

The new BR03-92 GREY LUM is equipped with two straps, a grey‐green velvet calfskin strap, reflecting the green colours of the SuperLumiNova C3 treatment and a strap made from ultra‐resilient fabric and black Velcro. (Price € 2.990)